logologo
documentPlayer Versus Blog

Get the latest gaming and consumer insights directly from the PvX team

search

The Silent Driver of China's Mobile Gaming Growth

China’s rise in mobile gaming wasn’t driven by luck, it was built on an ecosystem where ad agencies doubled as financiers, fronting UA credit that let studios scale fast and spend ahead of revenue. But as games mature and paybacks stretch longer, that once-brilliant model is reaching its limits. UA financing offers a new path forward, aligning capital with performance to keep growth moving.

Oct 20, 2025 5 mins

Read more
image

Introducing the PvX Lambda Financial Forecasting Suite

Oct 15, 2025 - 4

image

Understanding the True Cost of Equity for High-Growth Companies

Aug 25, 2025 - 4

image

How to Choose the Right UA Financing Partner: A Founder’s Guide

Aug 04, 2025 - 6

image

The Inconvenient Truth of Scaling Gaming Apps

Jul 21, 2025 - 5 mins

image

What Do Good Cohorts Actually Look Like?

Jun 30, 2025 - 7 mins

image

The Right Financing at the Right Stage: A Guide for Gaming Companies

May 29, 2025 - 6 min read

image

Introducing PvX Lambda: Cohort Based Intelligence to Help Apps Scale Smarter

May 29, 2025 - 8 min read

image

Consumer App Watchlist: June 2025

May 29, 2025 - 6 min read

image

Launching PvX Lambda

Apr 28, 2025 - 2 min read

image

PvX Partners raises $3.8M to help scale consumer apps

Mar 11, 2025 - 2 mins

image

Our Manifesto

Jan 17, 2025 - 6 min read

Viewed posts

Our Manifesto

Building a successful gaming company is one of the toughest challenges in business. In 2024, ZJ, Ri...

Jan 17, 2025 - 6 min read

Read more
img

PvX Partners raises $3.8M to help scale consumer apps

Building a successful consumer app is a race against time. Every successful team eventually reaches ...

Mar 11, 2025 - 2 mins

Read more
img

Launching PvX Lambda

At PvX Partners, we’re building the operating system for growth. Quality data is one of the most pow...

Apr 28, 2025 - 2 min read

Read more
img

The Right Financing at the Right Stage: A Guide for Gaming Companies

Generally, among consumer tech startups, we observe that companies tend to overemphasize equity fund...

May 29, 2025 - 6 min read

Read more
img

Introducing PvX Lambda: Cohort Based Intelligence to Help Apps Scale Smarter

Over the past year, we’ve had the privilege of speaking with over 250 game studios to help them ...

May 29, 2025 - 8 min read

Read more
img

Consumer App Watchlist: June 2025

Given the well-documented stagnation that has plagued the gaming industry since 2021, gaming-native ...

May 29, 2025 - 6 min read

Read more
img

What Do Good Cohorts Actually Look Like?

In an era where user acquisition costs are at all-time highs and benchmarks for profitable growth ar...

Jun 30, 2025 - 7 mins

Read more
img

The Inconvenient Truth of Scaling Gaming Apps

Every successful mobile game reaches a pivotal moment when an untested product transforms into a pro...

Jul 21, 2025 - 5 mins

Read more
img

How to Choose the Right UA Financing Partner: A Founder’s Guide

User acquisition (UA) financing is evolving fast. With new players entering the space- VC funds, pub...

Aug 04, 2025 - 6

Read more
img

Understanding the True Cost of Equity for High-Growth Companies

Every type of financing comes with a price–but not all costs are equally visible. When companies bor...

Aug 25, 2025 - 4

Read more
img

Introducing the PvX Lambda Financial Forecasting Suite

Are you spending copious amounts of time preparing financial models for your apps? Are you making br...

Oct 15, 2025 - 4

Read more
img

The Silent Driver of China's Mobile Gaming Growth

China’s rise in the global mobile gaming space has been nothing short of extraordinary. In 2024 alon...

Oct 20, 2025 - 5 mins

Read more
img

Trusted by

Some of the fastest growing businesses in the industry